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About Us


Genuineways  Established in 1998, Genuineways has more than 50 professionals in various fields including lawyers, trademark agents, project consultants, technicians and investigators, and can provide clients with trademark agency, general law, brand protection, IPR infringement investigation, law enforcement assistance, commercial investigation and other integrated professional services.

Established in 1998, Genuineways has more than 50 professionals in various fields including lawyers, trademark agents, project consultants, l technicians and investigators, and can provide clients with trademark agency, general law, brand protection, IPR infringement investigation, law enforcement assistance, commercial investigation and other integrated professional services.
 
Genuineways  was founded in 1998 , With professional experience in due diligence work style and excellent performance over the years, Genuineways  is on a good reputation in government departments, the judiciary, research institutions, legal appraisal institutes and Medias. Genuineways Law Firm has close cooperation with them which ensure we can provide fast, accurate and comprehensive service to meet the growing needs of customer. To provide high quality professional services, Genuineways Law Firm sets up various departments according to actual need for different business units. Partners, lawyers, paralegals and experts work in various business units to concentrate on specific need of legal business. Genuineways  provides our customers with "one stop" professional services to meet the economic globalization process various needs.
 
Genuineways  professionals who are expert in various fields. They not only have good educational background, but also have rich practical experience in related fields for many years, so that they have capability to solve any difficult problems. Many of them have overseas background, work, study or training, so that they build up well relationship with foreign colleague and they are familiar with foreign working habits to help them to communicate with foreign client to provide legal services in China, or provide abroad legal service for domestic clients.
 
Genuineways  obeys team-work which could ensure to provide high quality services for our client, and meet requirements under economic globalization of economic activities, social activities and increasingly complex challenges of legal activities. We will arrange an appropriate team of professionals, with experts if necessary, to handle any complex matters entrusted by our clients. We provide you with the service, is the result of concerted efforts, the collective wisdom.
 
Genuineways is a comprehensive legal service organization centered on the in intellectual property law practice with our professionals working closely as one united team. Everyone at Genuineways makes it a priority to focus first on the needs of the clients.  Whenever sole area or multi-area professional services are rendered, we can offer our reliable and best services in the corresponding area.  As high tech and information technology are the main characteristics of current economic trends, corporate needs multi-area professional services, which an attorney, agent or other individual is unlikely to satisfy based on their limited personal knowledge and skill. Genuineways operates as one body comprised of different professional teams to coordinate and cooperate with each other, and our firm is uniquely qualified, through experience and resources, to offer our multi-area legal services to guarantee our clients’ interests, and solve all complex problems that our clients may encounter.  Our teamwork will not only enable all our professionals to work best suited to their abilities or talents, but also help our clients achieve their business objectives by continually addressing their needs with optimal efficiency and integrality. The service offered by us is the symbol of intelligence of our people.
 
Genuineways has been able to use the said methods of work because we implemented a unique organizational structure and management models. Every single executive entity of Genuineways has been independently registered in state departments and obtained authorization of providing relevant service according to current laws and regulations. Simultaneously, under the unified coordination and management of Genuineways, every entity utilizes operational model of divided works and close collaboration. We are implementing capital and operating phase separation, shareholders and partners joint management mechanism. The benefits, rights and responsibility of shareholders, partners and employees are respectively identified reasonably. Their ultimate benefits are decided by the overall benefits of Genuineways. We have established cooperative relationship with more than a hundred professional organizations home and abroad. Our all-dimensional, unique and highly-efficient service has gained recognition and praise from our clients in China and overseas.  
 
Genuineways, as one of the oldest firms in the practice of intellectual property, commercial investigation and general law in China, has witnessed a rapid growth and development in the past twenty years since it was founded in 1998. Our people come from different backgrounds from all over China, who have acquired proficiency, experience, knowledge and technical discipline in their respective practice areas. At present (2022), over 50 lawyers, trademark attorneys, investigators, engineers and business specialists make up our professional team. The leading professional members of Genuineways are experts in their respective fields, each having extensive experience for more than ten years. Genuineways attaches greatest importance to the quality of its services and our people are always focusing on developing creative solutions to client's complex questions, especially in intellectual property law, and doing all that is possible to meet their demands.